Campus Solutions Blog

The US economy is slowly picking up after a few rough years of little to no growth and high levels of unemployment. Many professionals who were laid off chose to go back to school in order to further develop their skills. Many went back to purse their postgraduate degree. It is believed that the trend of professionals going back to school will continue to increase for the next couple of years.

At Campus Solution we are able to reach specific niches within the collegiate demographic, offering a variety of methods for companies to reach older professionals who have returned to college. Campus Solutions on-campus media and direct mailing opportunities allow companies to target students throughout the school year. Companies that are interested in targeting professionals who left the workforce and are close to graduation, we can help you recruit these highly skilled professionals. Campus Solutions’ college recruiting services reach the most qualified individuals nationwide.

For more information on college and postgraduate marketing and recruiting efforts reaching mature adults, please visit our website at www.campussolutionsinc.com

Summer is right around the corner and students are on the lookout for a summer internship. Internships are mutually beneficial programs for both the employer and students.  Students gain valuable work experience and employers get extra help around the office at low-cost.  Listed below are just a few of the many benefits these programs offer.

Benefits of hiring interns at your company

• Offers employers a cost-effective program for recruiting highly qualified and motivated students to meet the company needs
• Provides well-prepared short-term employees to assist current employees, so they have opportunity to pursue higher projects
• Build Relationships with Local Colleges
• Provide the organization with fresh ideas

Benefits of doing a summer internship for students

• An internship provides the opportunity to gain hands on work experience that you just can’t get in the classroom
• Employers are usually more concerned with your work experience than your qualifications and internships are often the only way to get the work experience you need to secure a job, so they’re a vital part of your resume
• Internships are a great way to meet people in your field
• Employers see interns as prospective employees and many finish their internships and continue working with the company full time

Campus Solutions is familiar with the student body and has numerous ideas in helping you recruit the best candidates that would fit in your organization.  We have connections with over 3000 colleges all over the US. We can reserve space for your company on campus, handle purchasing fees, and staff recruiters. Campus Solutions can also do a multi-campus postering services to bring awareness to the college students that you are taken on interns.

For more information, please visit us at Campus Solutions. Lets talk and create a unique action plan just for you!

Students have made it half way through the semester. They have crunched in everything they could for midterms and are finally getting ready to enjoy their much needed Spring Break. Finals are quickly approaching and many college students are focusing on these exams, plus final presentations.  For many consumer brands, the season may offer a perfect opportunity to initiate their college marketing efforts.  During the final weeks of school, student’s priorities tend to shift gear from social activities over to academia. Large crowds of students will flock all over campuses including, coffee shops, the library, and campus lawns, reviewing lecture notes and reading material.

That is why at Campus Solutions we believe that it’s a great opportunity for clients to start their marketing efforts towards the college demographic. Using snack brands as an example, the weeks leading to final exams is ideal timing for product sampling initiatives and fitting messages recognizing students’ efforts and promoting healthy study breaks. Brands may choose to promote a study break contest or offer students products on the go. Here at Campus Solution we are staffed with people familiar with each campus and acting as your company’s liaison. We could use street teams to engage the students, and other opportunities include campus postering and signage opportunities through our network of local coffee shops frequented by students.

For more information, please visit us at Campus Solutions. Lets talk and create a unique college marketing plan just for you!

For the majority of women, college is the first time they are shopping for their own beauty, makeup, skin care, and feminine hygiene products.  Students are choosing which products that they want to use. This valuable demographic is picking products that they like, fragrance friends are using, and skin care products that make them feel good. When the student makes a connection with the brand prior to shopping, they are more likely to choose the product when shopping because of familiarity.

Campus Solutions Inc. provides the opportunity for your brand to interact with college students through our large network of sororities and college women student groups. We understand the need for your brand to connect with this demographic and can help.

For more information, visit our website at: www.campussolutionsinc.com

March Madness, the NCAA Men’s Division Basketball Championship, is hot right now.  College students are looking for a larger place then their dorm to gather around and watch it together. A Fan Zone is the perfect place for students to watch and companies to host, advertise, and provide snacks for these students.

The Fan Zone can be placed in a common area, such as the student union, with several places to sit. This designated area can be the host to the rest of the March Madness games, providing students with an awesome place to hang with friends and enjoy the madness that is March Madness.

Campus Solutions understands the frenzy and wants to work with you to create Fan Zones on college campuses across the United States.

For more information visit our website, www.campussolutionsinc.com

Who is in your final four?

Going green has become a trend that many college students are becoming more and more aware of, especially in fraternities and sororities. This past February, 29 Greek houses participated in the “do it in the dark” contest.  It’s a newly created energy sustainability contest that will hopefully grow within in the next few years and cut across many of the US college campus. In its first year, they have estimated that roughly 6,000 students in the Greek organizations are participating. According to Ian Champ, who is one of the co-founders of the contest, “the Greeks love competition” and “everyone seems excited about the contest”.

There are three prizes that will be awarded at the end of the following month. The 3 housed with the highest kilowatt-hour reduction compared with their February 2011 bills will when the “Green Gorilla” prize, which is a $750 donation to any charitable organization.  When it comes to the smaller houses they will base the winner off the percentage of reduction in kilowatt-hour.

Campus Solution sees this as a great opportunity for businesses to jump in on the action and help inform students on how to conserve energy. It’s a great way for companies to utilize our extensive “Greek organization network” to help these houses conserve energy, while being informed of your products. We can have street teams that go directly to the houses and offer your products with energy saving tips. We can also have company branded t-shirts with quotes like “ I can shower quicker then you can” or “Turn me on by turning (picture of a switch) me off”. Our brand ambassadors can also hand out flyers and inform students face to face, while providing information on your company and brands.

For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Spring Break is around the corner and college students are getting ready to go on the vacation they’ve been saving up for all year. With the increased popularity of marketers getting their foot in the door on the beach, at the club and in restaurants, the hotel is also a great place to greet students. Whether it is presenting them with a sample upon first arrival at the hotel or an in-room promotion, all can be an effective way to reach the college student on Spring Break.

Campus Solutions’ extensive network of college media offerings include a variety of unique and effective Spring Break tactics for your company this 2012 season.

For more information on Spring Break hotel media, please visit our website at www.campussolutionsinc.com.

With the help of technology, many find themselves switching from print copy to digital copy of newspapers, books and magazines. Although this is a large trend throughout the world, one thing remains in print: the college newspaper. The college newspaper is still alive and printing. Unlike any other paper, the college newspaper is still in print and students prefer it this way. The weekly campus newspaper is a great way for students to connect with each other as well as outside business to connect with college students.

The college newspaper is a wonderful way for local companies to connect with students and advertise their service. Whether it is a coupon for dinner, a free drink at the bar during happy hour, or simply telling them about a new local boutique, college students will see it, talk about it and buzz will be created.

National companies can also have an impact in the campus newspaper.  Campus Solutions has a network of over 3,000 campuses across the country and can provide companies with a way to get in touch and market.

For more information, please visit our website.

There is something to be said when millions of Americans tune in to watch a college basketball game. Either watching it live on the bleachers or at home with friends surrounding a 52-inch TV or by hitting up the local bars or restaurants. Basketball has a strong affect on people, and there is more then one explanation why. Some watch it for entertainment, while others get a rush from the competitive nature of the Sport. Some view it as a way for the community to come together and interact with other members of the community, becoming a point of interest that unites people.

Campus Solutions understand the frenzy of March Madness and wants to work with you, to find ways to tap into this phenomenon. Last year, networks such as CBS, TNT, TBS, and TruTV broadcasted the games. CBS alone drew in 9.6 million viewers. Campus Solutions wants to focus our attention on the masses of people that actually attend the games. By Setting up street teams, table events, and bar parties we are able to make contact with actual game goers. Reaching out to a large number of potential customers.

Here is a list of the top 25 college teams to look out for:

Kentucky                               Wichita State                       Indiana

Syracuse                                Florida State                        Wisconsin

Kansas                                    San Diego State                  Georgetown

North Carolina                   Creighton                              Murray State

Missouri                                UNLV                                       Baylor

Duke                                         Temple                                   Michigan

Ohio State                              Florida                                   Iowa State

Michigan State                    Notre Dame

Marquette                             Gonzaga

For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website atwww.campussolutionsinc.com.

Hamburgers, french fries, milkshakes and an occasional late night pizza delivery are all contributors to the dreaded freshman 15.  Many college students are aware of the potential weight gain freshman year and throughout college but are out of sorts on how to prevent or change it.

If students had access to the knowledge and information needed to stay fit, healthy and active while in college, this weight gain might not be such a huge problem.

From a marketer stand point, there are many things weight loss companies and food vendors can do to help students during the school year. Companies have the ability to target incoming freshman and help overcome the initial hurdles. Setting up a healthy lifestyle from day one can create a pattern and consistency throughout college. In addition, targeting current students, despite the age can be beneficial. It is never too late.

Campus Solutions encourages companies interested in college marketing and college media to contact us at Campus Solutions.