Updates

Connecting your brand with Hispanic, African American and Asian American college students.

The Campus Solutions Greek Organization Network utilizes our connections to penetrate and segment  multicultural college students through our Latino fraternal organizations and Campus Solutions Black Greek letter organizations.

The National Association of Latino Fraternal Organizations including chapters within:

• Gamma Zeta Alpha – 20 campuses in Southwest United States

• Lambda Upsilon Lambda – 53 campuses mainly along the East Coast

• Lambda Theta Alpha – 111 campuses along the East Coast, Midwest, Southwest

• Phi Iota Theta – 68 campuses Coast to Coast

• Lambda Sigma Upsilon – 59 campuses mainly along the Eastern United States

The National Association of Latino Fraternal Organizations has over 700 campuses across the country.  With approximately 100 members per campus our relationship NALFO will allow us to reach 734,000 Latino students nationwide.

The Campus Solutions (BGLO) Black Greek Letter Organization Network allows our clients’ college advertising campaigns to penetrate the African American student population and reach some of the most influential students on many college and university campuses.  Our ability to skew to African American students, offers our clients the ability to generate meaningful relationships with their target audience of college students.

• Alpha Phi Alpha – 730 Member Fraternities

• Kappa Alpha Phi– 721 Member Fraternities

• Omega Psi Phi– 750+ Member Fraternities

•Alpha Kappa Alpha 958 Member Sororities

• Delta Sigma Theta– 950+ Member Fraternities

• Phi Beta Sigma– 650+ Member Fraternities

• National Pan-Hellenic Council (NPHC) – 9 African American Member Fraternities

For more information on how to meaningfully penetrate your college audience, feel free to reach Campus Solutions.

Here’s a good example of a current ambient media campaign for Marvel and the upcoming XMEN: First Class film, in theaters June 3rd.  Ambient media consists of a wide range of products including power wash stencils, window clings, wall projections and postering.  Postering continues to be one of the most popular and effective means of promoting movie premiers, products and services.

To promote the new HBO original series, Game of Thrones, HBO rolled out a series of buzz worthy outdoor media and branded events across NYC in April 2011.  Customized bike displays and a unique mobile advertising campaign was executed to increase awareness around the series’ premiere.

To promote A&E’s Breakout Kings season premiere, prisoner jumpsuits were placed throughout Manhattan.

To generate excitement around season 2 of Swamp People, the History Channel staged a faux alligator diving into a sewer.  This is sure to reignite New Yorkers’ fears of alligators living in NYC’s sewer systems.

This Spring brings a unique college marketing opportunity for brands to gain awareness on campus by sponsoring Penn State University’s 37th annual University’s Movin’ On annual Spring Music Festival.  Considered possibly the largest student-run music festival in the U.S., Movin’ On combines a mashup of today’s and yesterday’s music.

Event: Movin’ On- Penn State’s Annual Spring Music Festival

Date: April 29th, 2011

Location: Penn State- University Park, IM Field West (Near Beaver Stadium)

Event Time: 3:30pm – 11:00pm

Ticket Cost: Free

Expected Attendance: 10,000 at peak hours

For more information on Movin’ On or any other college media, feel free to contact Campus Solutions at www.campussolutionsinc.com.

Halloween is a perfect opportunity for brands to implement a residence hall product sampling distribution on campus.  In addition to samples, a door hanger promotion is a great way to generate buzz for your brand during Halloween.  Students’ doors are often decorated for the holidays offering creative branding opportunities for your company.

Campus Solutions has developed strategies for marketers to implement student-generated video contests to encourage positive impact on college communities.  This year, advertisers have the opportunity to focus their college marketing strategies around ideas that impact the community by awarding students with grants for submitted ideas.

A strategy involving several college media offerings will generate awareness and video submissions while your company’s college street teams will assist students submit videos and promote the campaign.  Campus Solutions is one of the the country’s fastest growing college marketing and OOH media companies in the country.  For more information on Campus Solutions’s college marketing and out-of-home advertising, please visit our website at www.campussolutionsinc.com.

A study released this month by Arizona Republic tested 84 reusable grocery bags for contamination and discovered that more than half were contaminated with bacteria that could cause serious illness.  The findings suggests that by unknowingly placing raw meat in reusable bags, consumers may be taking serious health risks if they are not consistently washing the cloth bags with detergent and water.  At Campus Solutions, we see this as an opportunity for marketers to implement a branded detergent distribution within grocery stores and health nutrition stores.

Campus Solutions is the country’s premier college marketing and OOH media company offering brands non-traditional media opportunities to reach niche consumer groups.  Your company may reward shoppers for being eco-friendly and bagging their groceries with reusable grocery bags by providing each customer with your company’s branded detergent.  Through Campus Solutions’ network of national grocery store chains and natural food health stores, your promotional materials may be distributed by your company’s branded green team or distributed by the cashiers at venues within your top markets.

For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Static Paper is a cost effective out-of-home advertising medium offering marketers the ability to create buzz and capture the attention of potential consumers.  Static Paper ads offer brand messaging via static clings.  Campaigns are executed via street teams which place the static paper on parked vehicles.  Static Paper marketing strategies are great for targeting high traffic locations including entertainment venues, restaurants and a great addition to a marketer’s college marketing strategy.  Here’s a recently executed Static Paper campaign: watch?v=98U2O7cpcNw

The Campus Solutions Ambient Media selection consists of a wide range of products including Static Paper.  For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Campus Solutions is offering brands exposure to reach the Greek community and incoming freshman as classes begin this fall through rush week and recruitment t-shirt sponsorship opportunities.  Campus Solutions has teamed up with fraternities and inter fraternity councils to promote Greek Life on college campuses across the country.  New fraternity and sorority pledges will receive your brand sponsored rush week t-shirt during summer and fall recruitment as they participate in rush week.

This is an excellent brand advertising opportunity for marketers interested in promoting to these influential college students and incoming freshman through a fraternity and sorority marketing campaign.  For more information on college marketing or Greek advertising, please visit our website at www.campussolutionsinc.com.