Posts Tagged ‘cinema advertising’

Movie Theater Advertising: Reach college students

Monday, September 22nd, 2008

In 2007, Hollywood received its highest admissions in over 48 years with over 1.84 billion box office tickets sold.  Movie theater advertising is a great advertising opportunity to target specific markets and demographics.  Cinema slides appear at least two times before the start of every film in the theater.

Campus Solutions, Inc. provides our clients with cinema advertising opportunities to target college students throughout the school year by implementing our clients’ campaigns in hundreds of college markets.  We will coordinate your on-screen promotions and recommend markets and cinemas and we can target nearly every theater chain in the country.  Campus Solutions encourages companies who are considering cinema advertising exposure or college marketing to contact us for a promotion geared to reach college students on either a regional or national scale.

For more information, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan@campussolutionsinc.com.

Summer opportunities: Marketing to college students

Friday, June 27th, 2008

Today marks the first day of summer for NYC public schools, ushering in a new class of college freshmen.  Campus Solutions wanted to share some strategies that we provide our clients that allow brands to reach college students off-campus during the summer months:

  • Cinema advertising: Cinema advertising is the full-color marketing that happens on the big screen during the 30 minutes before each movie plays in a theater.
  • Beach promotions: Beach promotions are a great opportunity to sample product to college-age students.  Campus Solutions requires no more than 30 days lead time for a beach product sampling and street team summer event.
  • Nightclub and bar promotions: Bars and nightclub promotions target a younger audience and can support a brand’s youthful image.
  • Hair and nail salon sampling: Focusing on upscale and high-volume hair and nail salons, the goal here is to reach women with staggered frequency.  Campus Solutions has developed a nationwide network of salons for our clients interested in sampling products to women on-the-go.
  • Athletic centers & gyms: An athletic center sampling strategy reaches both active men and women.  Product sampling and branding opportunities are available at the entrances of these facilities.

For more information, please visit our website at www.campussolutionsinc.com or feel free to contact Bryan Carbone directly at bryan@campussolutionsinc.com.  Here’s an interesting video from www.wnbc.com on NYC’s last day of school and a recent survey from the UFT on our nation’s largest school system.