Posts Tagged ‘non-traditional marketing’

For marketers looking for new strategies this Back To School season, branded door hangers are an effective non-traditional media platform to reach students living on campus.  Door hanger promotions are scheduled as students move-in and during the first week of classes as so many purchases are being, offering ideal timing for retailers to reach both parents and students.

Each door hanger will be placed on the door knobs of each dorm room on campus, within the markets your brand is most interested in targeting.  Door hangers reach your college market by reaching students in a clutter-free environment: their new dorm room.  Campus Solutions offer 4C, 2-sided branded door hangers to our clients on nearly every campus with on-campus residence halls.    

Campus Solutions specializes in college media and non-traditional marketing, connecting brands with Gen Y and niche consumer groups.  For more information, please visit our website at www.campussolutionsinc.com.

Media planning is well underway for most media buyers interested in engaging college students through effective college advertising during the Back To School season.  Campus Solutions, Inc. offer traditional and non-traditional media to promote your product or service to college students on campus.  Our company’s expertise provide unparalleled execution and satisfaction to our clients for each program we are assigned.

We encourage brands and agencies to contact Campus Solutions when considering a college marketing strategy to ensure the success of your college initiative.  Strategies to consider this Back To School season include event marketing, campus postering, college newspaper advertising and in dorm promotions.

For more information on college marketing and non-traditional marketing, please visit our website at www.campussolutionsinc.com.

When considering a brand’s marketing strategy to reach college students over the summer, brands should not overlook the advantages of promoting on campus.  On average, 35% of college students stay on campus during the summer.  Most states now require students to enroll in at least one summer semester which keeps campuses busy during the summer months.  Brands can take advantage of reaching large groups of students in a relatively clutter-free environment through college event marketing and guerrilla marketing.

With the increased competition among applicants for college acceptance letters, many freshman and transfers students are beginning classes at their new campus in the summer rather than the fall.  Reach these students before the college Back To School season begins by taking advantage of Campus Solutions and our company’s on-campus media network and implementing a memorable brand experience.

For more information on college marketing and non-traditional marketing, please visit our website at www.campussolutionsinc.com.

Indoor tanning salons’ popularity as a whole remains high while the industry has established itself as more than just a fading trend.  In a recent article, In many cities, tanning salons beat Starbucks, by Diane Mapes, the article compares the total number of indoor tanning facilities per capita to the number of McDonald’s and Starbucks establishments in many cities.

Campus Solutions, Inc., a non-traditional marketing company specializing in reaching young adults, offers our clients unique branding opportunities to reach tanning salon patrons.  Campus Solutions’ 2,000+ network of indoor tanning salons allows brands to reach primarily young adult consumers whom frequent tanning salons on a regular basis.  Product sampling opportunities are available in the waiting rooms, in the tanning beds, at the registers and within the bathrooms.  Product sampling within the tanning salons’ bathrooms are great opportunities for products within the personal hygiene, feminine hygiene and personal care product industries to allow this important demographic to experience your product.

Other opportunities includes promotional posters and flyers displayed throughout the facility and surveys and sweepstakes displays within the waiting rooms and at the front desk.  For more information on tanning salon media opportunities or other non-traditional media, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Based on preliminary surveys, more college students will be choosing to spend this year’s spring break at a top U.S. spring break destination.  Campus Solutions, Inc., one of the country’s premiere college marketing companies provides advertisers with phenomenal daytime, nighttime and hotel spring break marketing opportunities.

Reaching college students while on spring break offers tremendous opportunity to generate brand appeal among this consumer group.  This year, Campus Solutions will be focusing on Panama City Beach, FL; South Beach, FL; and South Padre Island with Panama City Beach continuing to be the top choice for college students with over 250,000 spring breakers each year.  Your brand can take advantage of our company’s network and relationship with the most popular daytime and nighttime venues or choose to sample your product at major hotels.

We encourage advertisers to contact us to establish a customized spring break marketing initiative for 2009.  For more information on spring break marketing or college advertising, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan@campussolutionsinc.com.