June 23rd, 2009 by bryan

Campus postering can be a very useful tool available to advertisers to help promote a product, service or promotion to college students. Campus postering is a part of Campus Solutions’s vast college media network which offer advertisers the opportunity to generate exposure and get a message across to students on campus.
Campus Solutions, Inc. offer our clients the ability to place their message directly into the lives of students through postering and signage throughout campus. Our company’s extensive network provide brands the opportunity to implement either a regional or national campaign reaching students on nearly each college and university through the United States and Canada.
Campus Solutions has established a reputation for developing the most memorable posters and bulletins each semester for brands, rich in design and creativity. A typical campus postering initiative may include multiple runs. For our clients, Campus Solutions’s experienced college professionals familiar with each campus will distribute your company’s posters and signage on a regular basis.
Campus flyering or sampling is a great addition to any campus postering event to help integrate a brand’s message within the college community. For more information on Campus Solutions’s college and OOH media, please visit our website at www.campussolutionsinc.com.
Tags: advertisers, brands, bulletins, campus flyering, campus postering, Campus Solutions, college and OOH, college media, college media network, college students, message, OOH media, posters, product, promote, promotion, sampling, service, signage
Posted in College advertising, Go Green On Campus, Updates | No Comments »
June 9th, 2009 by bryan

One unique college marketing strategy Campus Solutions is offering brands this fall is a brand-sponsored Back To School college checklist and survival guide. These branded promotional items will be given to college students as they arrive on campus in the fall. Your company’s checklist and survival guide may segment the college demographic by targeting freshmen, men-only or women-only. Your branded college checklist may include a list of dorm essentials, school supplies and a listing of your company’s products or services.
A survival guide would include useful tips for the average college freshman. These items will be given away to students the first two weeks of the fall semester. Each Back To School college checklist and survival guide will be distributed by Campus Solutions’s college street teams acting on your company’s behalf.
A smattering of venues will be involved to reach this group of students including residence halls, student unions, fraternities and sororities. For more information on Back To School branded college checklist and survival guides or additional Campus Solutions college offerings, please visit our website at www.campussolutionsinc.com.
Tags: Back To School branded college checklist, brand-sponsored, branded promotional items, brands, Campus Solutions, college demographic, college marketing strategy, college offerings, college street teams, college students, dorm essentials, fall semester, fraternities, freshman, freshmen, residence halls, sororities, student unions, survival guide, tips
Posted in College advertising, College event marketing, Fraternity promotions, Sorority promotions, Updates, college street teams | No Comments »
June 2nd, 2009 by bryan

Back to school event marketing offers brands opportunities to engage college students and generate a memorable brand experience with their college audience. Event marketing reaches your target audience, engages this audience and creates a brand experience with the consumer.
Campus Solutions, Inc. provide our clients with full service OOH media and niche consumer marketing campaigns and is recognized for our diverse range of college and out-of-home media. Promoting your product or service through event marketing allows your message to get across to your audience effectively. Campus Solutions can assist your brand’s on-campus branding and event marketing strategies, creating relevant dialogue into the daily lives of college consumers.
For more information on our company’s college and event marketing offerings, please visit our website at www.campussolutionsinc.com.
Tags: Back to school event marketing, branding, brands, Campus Solutions, college and event marketing, college consumer, college media, college students, event marketing, event marketing strategies, niche consumer marketing campaigns, on-campus branding, OOH media, out-of-home media, promoting your product or service
Posted in College advertising, Go Green On Campus, Updates, college street teams | No Comments »
May 27th, 2009 by bryan

Media planning is well underway for most media buyers interested in engaging college students through effective college advertising during the Back To School season. Campus Solutions, Inc. offer traditional and non-traditional media to promote your product or service to college students on campus. Our company’s expertise provide unparalleled execution and satisfaction to our clients for each program we are assigned.
We encourage brands and agencies to contact Campus Solutions when considering a college marketing strategy to ensure the success of your college initiative. Strategies to consider this Back To School season include event marketing, campus postering, college newspaper advertising and in dorm promotions.
For more information on college marketing and non-traditional marketing, please visit our website at www.campussolutionsinc.com.
Tags: Back To School college advertising, campus postering, Campus Solutions, College advertising, college marketing strategy, college media, college newspaper advertising, college students, event marketing, in dorm promotions, non-traditional marketing, non-traditional media, traditional
Posted in Updates | No Comments »
May 22nd, 2009 by bryan

When considering a brand’s marketing strategy to reach college students over the summer, brands should not overlook the advantages of promoting on campus. On average, 35% of college students stay on campus during the summer. Most states now require students to enroll in at least one summer semester which keeps campuses busy during the summer months. Brands can take advantage of reaching large groups of students in a relatively clutter-free environment through college event marketing and guerrilla marketing.
With the increased competition among applicants for college acceptance letters, many freshman and transfers students are beginning classes at their new campus in the summer rather than the fall. Reach these students before the college Back To School season begins by taking advantage of Campus Solutions and our company’s on-campus media network and implementing a memorable brand experience.
For more information on college marketing and non-traditional marketing, please visit our website at www.campussolutionsinc.com.
Tags: back to school, brand experience, brands, Campus Solutions, College event marketing, college marketing, guerrilla marketing, marketing to college students, non-traditional marketing, on campus over the summer, promoting on campus, reach college students, summer, summer months, summer semester
Posted in College advertising, College event marketing, Updates, college street teams | No Comments »
May 12th, 2009 by bryan

The summer offer excellent media opportunities for brands to engage college students outside of a college setting. Companies which have identified the 18-24 year old demographic as an important consumer group to one or more of their brands should consider strategies to reach students over the summer.
Over the next several months, millions of young adults are expected to attend a summer concert series, many of which have already “SOLD OUT”. To engage these crowds of concertgoers, Campus Solutions recommend an interactive approach to concert sponsorships by holding tabling events at each venue. Your brand initiative will include a multi-venue concert promotion which includes your company’s street team and tabling event.
Whether or not a brand is currently engaged in college marketing, a summer concert sponsorship can be a great method to improve your brand’s image among college students. For more information on college marketing opportunities both on or off campus, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.
Tags: 18-24 year old demographic, brand image, branded tabling events, brands, concert promotion, consumer group, engage college students, reach students over the summer, street team, summer concert series, summer concert sponsorship, young adults
Posted in Updates, college street teams, off-campus marketing | No Comments »
May 6th, 2009 by bryan

Over the next several weeks, the parents of this year’s graduating college seniors will be attending graduation ceremonies in college towns across the country. Graduation ceremonies are excellent opportunities to reach an audience in a fixed setting upward of three and a half hours. With so much free time, attendees have little more than the ceremony program to keep them occupied.
Campus Solutions, the country’s advertising and college marketing professionals, connect brands with parents of graduating seniors. As guests arrive, your brand ambassadors will be strategically placed at the entrances and at popular gathering areas at each venue. Attendees will receive your marketing material, literature and promotional products before the commencement ceremony. This is a tremendous opportunity to engage parents of college students, an affluent demographic in a clutter-free environment for an extended period of time.
For more information on this or any other college marketing opportunity, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.
Tags: advertising, brands, Campus Solutions, college marketing professionals, engage parents of college students, graduating college seniors, graduation ceremonies, graduation day marketing initiatives, marketing, parents of graduating seniors, reaching parents of graduating seniors
Posted in College advertising, College event marketing, Updates, college street teams | No Comments »
April 16th, 2009 by bryan

With May quickly approaching, many college students are beginning to focus their attention on final exams. For a number of consumer brands which have identified the college demographic as an important consumer group for one or more of their brands, this season may offer the best timing to initiate their college marketing efforts. During the last few weeks of classes, students’ priorities tend to shift focus from social activities to academia. Groups of students crowd campus lawns, local coffee shops and campus libraries reviewing class notes and reading required class materials.
Campus Solutions offers college media and Out-of-home advertising opportunities for clients interested in reaching college students both on and off campus. For confectionery and snack brands, the weeks leading up to final exams is ideal timing for product sampling initiatives and fitting messages recognizing students hard work and promoting a break from studying. Brands may choose to promote a study break contest or offer students a product on-the-go. Acting as your company’s liaisons, Campus Solutions’ staff extremely familiar with each campus will be acting as your company’s street teams and engaging students. Other opportunities include campus postering and signage opportunities through our network of local coffee shops frequented by students.
Campus Solutions encourages companies interested college marketing and college media to visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.
Tags: campus postering, college demographic, college marketing, college media, college students, confectionery, consumer brands, final exams, Out-of-home advertising, product sampling initiatives, snack brands, street teams
Posted in College advertising, Updates, college street teams, off-campus marketing | No Comments »
April 10th, 2009 by bryan

After a year of steady layoffs, many professionals are choosing to fine tune their college applications rather than their resumes. Many qualified applicants discouraged by the lack of positions available are leaving the workforce and returning to school and pursuing a postgraduate education. The number of mature adults applying for continuing education programs have surged during the current school year and most colleges and universities are predicting an even higher number of applicants with 10+ years of experience in the workforce applying this fall.
Campus Solutions, Inc., a college marketing company is recognized for reaching specific niches within the collegiate demographic, offer a variety of methods for companies to reach mature adults on campus. Campus Solutions’ on-campus media and direct mailing opportunities allow companies to target these students throughout the school year. For companies interested in recruiting these students who have left the workforce and our on the cusp of graduation, Campus Solutions’ college recruiting services reach the most qualified individuals nationwide.
For more information on college and postgraduate marketing and recruiting efforts reaching mature adults, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.
Tags: adults returning to school, college and postgraduate marketing, college recruiting services, collegiate demographic, continuing education, direct mail, mature adults on campus, on-campus media, postgraduate marketing, professionals, recruiting
Posted in College advertising, College event marketing, Updates | No Comments »
April 1st, 2009 by bryan

Campus Solutions, Inc., offer effective methods for brands to build a positive brand image and improve a brand’s identity among the collegiate demographic by promoting earth-friendly living on campus. Brands with consistent green practices have been rewarded by college consumers through their purchase decisions. Campus Solutions’ Greek college media targets this influential segment, providing them with the tools to live a greener lifestyle.
Go Green On Campus: Fraternity and Sorority Branded Recycle Bins- Campus Solutions and our clients are providing fraternities and sororities with useful tips and techniques enabling students to reduce their carbon footprint. In an effort to promote recycling among fraternities and sororities, companies may implement a regional or national branded recycling bin campaign distributed to fraternities and sororities on nearly every college or university with an active Greek system. Our company has established the largest network of fraternities and sororities and for this initiative, your company’s image or logo will be branded on recycling bins will be distributed to Greek houses and used by its members.
Acting as your company’s liaison, our staff will coordinate your company’s efforts on each campus. By teaming up with the presidents and officers of each fraternity and sorority, we will negotiate your brand’s promotion and distribute these recycling bins and any promotional material to members during an upcoming chapter meeting.
For more information on green college marketing strategies, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.
Tags: branded recycling bins, brands, brands go green on campus, campus Solutions Inc., college consumer, college marketing, collegiate demographic, earth-friendly living on campus, fraternities, fraternity, go green college marketing, Greek college media, positive brand image, sororities, sorority
Posted in College advertising, Go Green On Campus, Sorority promotions, Updates, college street teams | No Comments »