With Latinos making up the largest ethnic group in the country, companies both small and large have realized the importance of promoting to the Hispanic consumer.  On college campuses, approximately 1.2 million Latino college students are enrolled in either a two-year or four-year college, a large percentage of which are first-generation college students.

During the years that consumers are attending college, they are making a number of first-time purchase decisions.  Campus Solutions connects brands with today’s Latino college student by implementing customized marketing programs that tailor to the Latino community.  Our clients are provided the opportunity to generate brand loyalty among the Latino college student demographic.

Campus Solutions provides multicultural college tours, campus sampling promotions, internship and recruiting efforts on campuses and a number of on-campus media outlets to reach the Latino college community.  For more information, please visit Campus Solutions or feel free to reach Bryan Carbone directly at Bryan.

How does a college consumer differentiate your product from your competitor?  Having your product on the shelves of hundreds of grocers and national chains local to campus is ideal but the trick becomes, how do you differentiate yourself amidst the myriad of other competing products within those chains?  And how do your potential clients experience your product to determine its inherent value?

Sampling continues to be one of the most effective methods to build brand loyalty among college students.  Geared around either the spring or fall semesters, Campus Solutions provides our clients with a number of unique sampling opportunities on campuses throughout the country.  Customized branded booths, branded tabled events and brand ambassadors may be incorporated or your company may choose to utilize a mobile college street team where your experienced college street team saturates campus.   Companies may choose to target schools with the largest number of undergraduates or reach those schools closest in proximity to specific vendors.

Our clients are provided with the most effective college marketing strategy specific to their brand.  For more information, please visit Campus Solutions or feel free to reach Bryan Carbone directly at Bryan.

The student union is typically one of the most active locations on campus.  Students pass by these areas on their way to class, in between classes and as they break for lunch.  On-campus restaurants, the college bookstore and student mailboxes are often found at the campus student union.  Campus Solutions provides a number of student union event marketing initiatives where brands can reach college students using an interactive approach.

From early morning and throughout the afternoon, a campus screening of your brand’s commercial or movie will take place in the student union.  Multiple screenings will be held throughout the day, allowing the most students to attend an upcoming screening.  The focus of the campaign may be placed on either audience feedback, awareness of the commercial/film or even to generate membership on site.  Our staff will be working as your brand ambassadors and implementing college screenings on campuses across the country.

Campus Solutions, Inc. provides a number of campus event marketing initiatives for our Fortune 500 clients each semester.  For more information on our college advertising opportunities, please visit our website or feel free to reach Bryan Carbone directly at Bryan.