Archive for the ‘College advertising’ Category

Campus video submissions to encourage positive impact

Monday, August 2nd, 2010

Campus Solutions has developed strategies for marketers to implement student-generated video contests to encourage positive impact on college communities.  This year, advertisers have the opportunity to focus their college marketing strategies around ideas that impact the community by awarding students with grants for submitted ideas.

A strategy involving several college media offerings will generate awareness and video submissions while your company’s college street teams will assist students submit videos and promote the campaign.  Campus Solutions is one of the the country’s fastest growing college marketing and OOH media companies in the country.  For more information on Campus Solutions’s college marketing and out-of-home advertising, please visit our website at www.campussolutionsinc.com.

Out-Of-Home Advertising- Static Paper

Tuesday, June 22nd, 2010

Static Paper is a cost effective out-of-home advertising medium offering marketers the ability to create buzz and capture the attention of potential consumers.  Static Paper ads offer brand messaging via static clings.  Campaigns are executed via street teams which place the static paper on parked vehicles.  Static Paper marketing strategies are great for targeting high traffic locations including entertainment venues, restaurants and a great addition to a marketer’s college marketing strategy.  Here’s a recently executed Static Paper campaign: watch?v=98U2O7cpcNw

The Campus Solutions Ambient Media selection consists of a wide range of products including Static Paper.  For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Rush Week t-shirt sponsorship opportunities

Wednesday, May 26th, 2010

Campus Solutions is offering brands exposure to reach the Greek community and incoming freshman as classes begin this fall through rush week and recruitment t-shirt sponsorship opportunities.  Campus Solutions has teamed up with fraternities and inter fraternity councils to promote Greek Life on college campuses across the country.  New fraternity and sorority pledges will receive your brand sponsored rush week t-shirt during summer and fall recruitment as they participate in rush week.

This is an excellent brand advertising opportunity for marketers interested in promoting to these influential college students and incoming freshman through a fraternity and sorority marketing campaign.  For more information on college marketing or Greek advertising, please visit our website at www.campussolutionsinc.com.

Back To School marketing: Branded Door hangers

Tuesday, May 25th, 2010

For marketers looking for new strategies this Back To School season, branded door hangers are an effective non-traditional media platform to reach students living on campus.  Door hanger promotions are scheduled as students move-in and during the first week of classes as so many purchases are being, offering ideal timing for retailers to reach both parents and students.

Each door hanger will be placed on the door knobs of each dorm room on campus, within the markets your brand is most interested in targeting.  Door hangers reach your college market by reaching students in a clutter-free environment: their new dorm room.  Campus Solutions offer 4C, 2-sided branded door hangers to our clients on nearly every campus with on-campus residence halls.    

Campus Solutions specializes in college media and non-traditional marketing, connecting brands with Gen Y and niche consumer groups.  For more information, please visit our website at www.campussolutionsinc.com.

Hispanic college students command the attention of marketers

Tuesday, March 16th, 2010

The influential Hispanic college student population, which has been under represented, is expected to be more accurately defined upon the 2010 census data.  Hispanic college students are an influential market command the attention of marketers and the census data should make companies not currently engaged in promoting to this demographic, consider implementing media strategies to reach this segment.

Campus Solutions offers brands and agencies opportunities to reach today’s Hispanic college consumer through our extensive suite of college marketing and out-of-home media.  For more information, please visit our website at www.campussolutionsinc.com.

Strategies to email marketing to college students

Sunday, January 31st, 2010

e-mail database

The creative and the design of the ad are equally as important as the database or pool of college students receiving the ad.  Campus Solutions offers our clients with the design, hosting and database to reach your college market.  To reach Lifetime TV’s college female audience, Campus Solutions created a email marketing program to promote Lifetime’s Sorority Wars last fall.

We encourage brand and agencies to contact Campus Solutions to ensure your promotion’s success.  For more information on Campus Solutions’ college marketing or non-traditional media, please visit our website at www.campussolutionsinc.com.

Marketing on college campuses- interactive campaigns

Wednesday, October 14th, 2009

Campus Solutions offers full service marketing on college campuses for brands interested in reaching the college consumer and targeted college consumer segments.  Campus Solutions’ college media generates consumer interaction allowing our clients to connect with their college consumer while allowing the consumer to take away a memorable experience.

Our clients may choose the level of student interaction by tying in on-site video submission, photos with promotional models, sampling, tastings, data collection and sweepstakes entries.  What’s a better way of having college students try out your product than by holding your company’s promotional events on campus allowing students to try out your product or service?

For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Final exams free massage- experiential college marketing

Tuesday, October 6th, 2009

The stresses brought on by final exams can be overwhelming to college students and when surveyed, students consistently rate final exams as one of the biggest sources of stress.  Campus Solutions offer our clients with free mobile chair massages and relaxation stations to college students the days leading up to final exams.

Students will be invited to your company’s event and receive their free message provided by professional massage therapists.  Free tea, water and beverages will be on hand for students as they sit and relax at your station after their therapeutic massage.  Product samples may also be given away at each event.  A brand-sponsored free massage during final exams is a great experiential college marketing campaign that will generate lasting brand awareness.

For more information on Campus Solutions’s college and OOH media, please visit our website at www.campussolutionsinc.com.

Back-To-School concert sponsorhip

Tuesday, September 1st, 2009

Nothing says Welcome Back to college students like a free concert held on campus.  On September 26th, Ivy League’s Dartmouth College will be providing a free concert with live performances from Jim Class Heroes and the artist, Walle, open to all students.  Campus Solutions is partnering with Dartmouth College by providing brands with category-exclusive sponsorship opportunities and brand interaction with the consumer.

The concert will be held outdoors on a closed street with no perimeter barrier.  This back-to-school concert offers excellent brand engagement and a personal connection.  Stage sponsorships, tabling events and street team promotions are some of the unique opportunities available to engage college students during the concert.

To learn more about how your company can get involved in this back-to-college concert opportunity, please feel free to reach out to Campus Solutions.

Reach college students leading up to the Back-To-School season

Wednesday, July 29th, 2009

With the Back-To-School season quickly approaching, Campus Solutions is offering brands a variety of innovative media vehicles to reach college students as many back to school purchases are being made during the last weeks of summer and as students arrive on campus.  Brands may consider a multi tier strategy utilizing Campus Solutions’s OOH media engaging college students this summer at beaches, bars and off-campus hot spots while taking advantage of our company’s vast college media delivering your message to students on campus.

Campus Solutions focuses on alternative and non-traditional media strategies to reach students this summer to create maximum exposure for your campaign.  We encourage brands and agencies to contact Campus Solutions to generate the results and improve the position of the brand.

For more information on Campus Solutions’s college and OOH media, please visit our website at www.campussolutionsinc.com.

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