Archive for the ‘Spring break promotions’ Category

Strategies to email marketing to college students

Sunday, January 31st, 2010

e-mail database

The creative and the design of the ad are equally as important as the database or pool of college students receiving the ad.  Campus Solutions offers our clients with the design, hosting and database to reach your college market.  To reach Lifetime TV’s college female audience, Campus Solutions created a email marketing program to promote Lifetime’s Sorority Wars last fall.

We encourage brand and agencies to contact Campus Solutions to ensure your promotion’s success.  For more information on Campus Solutions’ college marketing or non-traditional media, please visit our website at www.campussolutionsinc.com.

Spring Break hotel media: Spring Break marketing

Wednesday, March 25th, 2009

With the increased popularity among marketers to establish a presence on Spring Break, many advertisers are considering the benefits of hotel media.  No longer simply product sampling, Spring Break hotel marketing offer brands an outlet to deliver their message to college students while on Spring Break in a relative clutter-free environment.  As students are checking into their hotels, they may be greeted by brand models and directed to the marketers tabling events in the hotel lobbies.  Advertisers may also choose to implement customized branded elevator wraps, key card promotions or in-room promotions.

Campus Solutions, Inc., the college and Gen Y marketing specialists, offer our clients effective hotel advertising in both Panama City Beach and South Beach, Miami.  In this week’s issue of, Media Life Magazine, the article, “Your Client Chilling On Spring Break: How to reach college students staying at resort hotels”, references Campus Solutions’ sampling and hotel media network in Panama City Beach and South Beach.  A second article in MediaBuyerPlanner, “Spring Break Advertising Reaches 32% of College Students”, also published this week, highlights Campus Solutions’ hotel media opportunities and includes a photo of one of our client’s Spring Break promotions on South Beach.

For more information on Spring Break hotel media, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

South Beach’s popularity as a Spring Break destination for students expected to increase in ‘09

Thursday, March 5th, 2009


South Beach has generated a reputation among college students as an exciting Spring Break destination which combines beach, nightlife, shopping and beautiful people.  With the state of the current U.S. and global economy and the conflicts in Mexico, a higher percentage of college students surveyed say they are choosing to spend this year’s Spring Break in South Beach, Miami.  Students are taking advantage of the reduced airfare to Miami and Ft. Lauderdale and reasonable lodging expenses in South Beach and Miami Beach.  Although the city of Miami does not disclose the number of college students visiting the city during Spring Break, preliminary indications suggest that South Beach’s popularity among Spring Breakers is on the rise.  Campus Solutions is offering brands and agencies a final opportunity to reach the college consumer while on Spring Break during March ‘09.

Campus Solutions, Inc. offers a number of interactive marketing opportunities for companies to reach college students on Spring Break in South Beach.  Last Spring Break, our street teams distributed tens of thousands of product samples to college students on the beaches of South Beach during the day and provided bar media promotions at the most popular nightclubs in South Beach.  This year’s Spring Break, Campus Solutions will be teaming up with brands to provide free Internet to students, allowing students to get out of the sun, check their flights, their funds and their email.

For more information on Spring Break marketing or other college marketing opportunities, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Spring Break Marketing- college media by Campus Solutions

Monday, February 2nd, 2009

Campus Solutions, Inc. is encouraging brands to focus on their spring break event marketing initiatives for 2009.  Campus Solutions offers methods for brands to interact with spring breakers through hotel media, daytime beach events and nighttime club promotions.

Panama City Beach is the country’s top spring break destination with over 400,000 college students and estimates one of the largest turnouts this year.  Choose from spring break hotel sampling, branded beach events, stage sponsorships and nightclub promotions.

For more information on spring break hotel media, nighttime promotions or spring break beach events, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Umbrealla promotions: Spring Break advertising and on-campus media

Thursday, January 1st, 2009

A custom beach umbrella promotion can be an effective method to saturate beaches with your brand’s message and logo.  During the month of March, Campus Solutions will be implementing a number of spring break marketing opportunities to reach college students by distributing hundreds of branded beach umbrellas to college students on the most popular spring break destinations.  Opportunities also include branded towels and product samples which will be handed out to college age beach goers by your company’s brand ambassadors.

If the college market is an appealing demographic to your company, you may consider marketing to college students both on and off campus.  During the rainy spring semester, our experienced college street teams will coordinate your company’s custom umbrellas to students to use throughout the semester, generating countless impressions.

For more information on these or other spring break and college marketing opportunities, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Spring semester offers excellent marketing opportunities

Friday, December 19th, 2008

Especially during economic uncertainties, it is important to remember the value of the college consumer.  Recent surveys suggest that college students continue to spend their discretionary income this season on gifts and retail.  Whether your company is interested in targeting students on or off campus, Campus Solutions, Inc. provides a number of unique spring semester marketing initiatives for companies interested in marketing to college students.

One unique trend in higher education is the increase of midyear enrollment.  Although the fall semester continues to be the first semester for most students, many schools are receiving too many qualified applicants to accept each student.  And students are choosing midyear enrollment and delaying their education to be accepted to their first choice.  For a sampling endeavor, the spring semester allows for companies to experiment with a campus sampling program by targeting incoming freshmen during the spring semester.

This year, Panama City Beach, FL, South Padre Island and other U.S. destinations are expecting to receive additional spring breakers as more students plan on staying in the country this spring break.  Campus Solutions, Inc. provides ultimate branding opportunities for companies to reach hundreds of thousands of college students during spring break.

March Madness generates a great deal of excitement and rivalry on campuses throughout the country.  Campus Solutions, Inc. offers a number of unique marketing opportunities during March Madness reaching students on campuses with the most prominent college basketball programs.

College campuses become extremely busy in the spring as the temperatures warm.  Student lawns are saturated with students laying out, studying or participating in a physical activity.  A street team effort where our company’s experienced staff who are familiar with each campus will be acting as your brand’s street team and providing premiums and samples to students throughout the semester.

Finally, for those brands interested in reaching students and parents of students during graduation, we offer both traditional and non-traditional media opportunities that target both parents and students during the graduation ceremonies.  For more information on these or other college marketing opportunities, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Spring Break marketing 2009 - Reach college students

Tuesday, December 9th, 2008

Based on preliminary surveys, more college students will be choosing to spend this year’s spring break at a top U.S. spring break destination.  Campus Solutions, Inc., one of the country’s premiere college marketing companies provides advertisers with phenomenal daytime, nighttime and hotel spring break marketing opportunities.

Reaching college students while on spring break offers tremendous opportunity to generate brand appeal among this consumer group.  This year, Campus Solutions will be focusing on Panama City Beach, FL; South Beach, FL; and South Padre Island with Panama City Beach continuing to be the top choice for college students with over 250,000 spring breakers each year.  Your brand can take advantage of our company’s network and relationship with the most popular daytime and nighttime venues or choose to sample your product at major hotels.

We encourage advertisers to contact us to establish a customized spring break marketing initiative for 2009.  For more information on spring break marketing or college advertising, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Beach promotions- Spring Break South Beach

Monday, June 16th, 2008

Over the past several years, South Beach has positioned itself as the trendy spring break destination among college students. For thousands of students from across the country, it is an opportunity to spend a week-long vacation with best friends and absorb everything this great city has to offer. South Beach’s appeal has as much to do with its beautiful beaches and incredible night life as the city’s well-deserved reputation for fashion and its international influences. In South Beach, nothing happens before 10 am, perfect for the lazy days of spring break! Spring Break South Beach posses all the elements that are essential to secure it as a top destination for students as they embark on their spring vacation and Campus Solutions, Inc. provides a number of opportunities for our clients to reach these students throughout spring break.

Companies interested in reaching students off campus have realized the impact of having a presence on South Beach during America’s most popular spring break weeks. Some of the companies include MTV, BET, Wise Snacks, Neutrogena, Victoria Secret and several popular sports beverage companies. Although South Beach may not receive the same numbers of students as Panama City Beach and South Padre Island, it allows a company to target fashion-oriented 18-24 year old students from across the country who influence trends on each of their campuses.

The image below represents a recent promotion we completed for our client Wise Foods during Spring Break ‘08 on South Beach:

Campus Solutions, Inc., a leader in the college marketing industry, delivers the most memorable spring break initiatives and on-campus events for our Fortune 500 clients.  Campus Solutions, Inc. provides 24/7 advertising exposure on South Beach, Panama City Beach and South Padre Island through beach marketing initiatives during the day and bar promotions at night. Please feel free to visit our website at www.campussolutionsinc.com or contact Bryan Carbone directly at bryan.

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