The summer offer excellent media opportunities for brands to engage college students outside of a college setting.  Companies which have identified the 18-24 year old demographic as an important consumer group to one or more of their brands should consider strategies to reach students over the summer.

Over the next several months, millions of young adults are expected to attend a summer concert series, many of which have already “SOLD OUT”.  To engage these crowds of concertgoers, Campus Solutions recommend an interactive approach to concert sponsorships by holding tabling events at each venue.  Your brand initiative will include a multi-venue concert promotion which includes your company’s street team and tabling event.

Whether or not a brand is currently engaged in college marketing, a summer concert sponsorship can be a great method to improve your brand’s image among college students.  For more information on college marketing opportunities both on or off campus, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Campus Solutions, Inc. has introduced a series of go green on campus initiatives that fuse college advertising with environmental responsibility.  Each go green campaign is designed to generate a positive brand image among college students while providing a brand with great exposure on each campus involved.

Go Green On Campus- Branded Reusable Grocery Bags: When a shopper is given the choice of having their groceries bagged with either paper or plastic, they are faced with two options, both of which negatively effect the environment.  The toll to the environment from our country’s use of paper bags 14 million trees.  It takes 12 million barrels of oil to produce enough plastic bags for our country for a year.

Campus Solutions, Inc. is providing college students with reusable grocery bags at no cost to the student.  Each bag will be branded with our clients’ logos and message to go green.  Students in residence halls, fraternities, sororities and off-campus apartments will receive their reusable bag which can hold the equivalent to three plastic or paper bags.  The bags will also contain product samples and tips on what students can do to go green.  Campus Solutions’s street teams will also be stationed at local grocery stores providing each college-age student with their reusable grocery bag.

For more information on this or any other college marketing opportunity, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.