Posts Tagged ‘Campus Solutions’

Product sampling to college students studying abroad

Monday, July 20th, 2009

Students that spend a semester living and studying abroad often credit this experience as the most memorable experience of their college career.  Campus Solutions, the country’s premier college marketing company specializing in Out of Home and non-traditional media offer brands product sampling opportunities to reach college students studying abroad.

Campus Solutions will execute your college initiative and coordinate delivery through our network of university and college study abroad programs.  Students will receive your product or your company’s marketing material the days and weeks before they travel abroad.  Options also include American Express gift card incentives and brand-sponsored international phone card giveaways.  Promoting your brand to this segmented group of college students planning a trip abroad is a unique opportunity to generate brand awareness and differentiate your company.

For more information on Campus Solutions’s college and OOH media, please visit our website at www.campussolutionsinc.com.

Campus Postering- College media by Campus Solutions, Inc.

Tuesday, June 23rd, 2009

Campus postering can be a very useful tool available to advertisers to help promote a product, service or promotion to college students.  Campus postering is a part of Campus Solutions’s vast college media network which offer advertisers the opportunity to generate exposure and get a message across to students on campus.

Campus Solutions, Inc. offer our clients the ability to place their message directly into the lives of students through postering and signage throughout campus.  Our company’s extensive network provide brands the opportunity to implement either a regional or national campaign reaching students on nearly each college and university through the United States and Canada.

Campus Solutions has established a reputation for developing the most memorable posters and bulletins each semester for brands, rich in design and creativity.  A typical campus postering initiative may include multiple runs.   For our clients, Campus Solutions’s experienced college professionals familiar with each campus will distribute your company’s posters and signage on a regular basis.

Campus flyering or sampling is a great addition to any campus postering event to help integrate a brand’s message within the college community.  For more information on Campus Solutions’s college and OOH media, please visit our website  at www.campussolutionsinc.com.

Back To School branded college checklist and survival guide

Tuesday, June 9th, 2009

One unique college marketing strategy Campus Solutions is offering brands this fall is a brand-sponsored Back To School college checklist and survival guide.  These branded promotional items will be given to college students as they arrive on campus in the fall.  Your company’s checklist and survival guide may segment the college demographic by targeting freshmen, men-only or women-only.  Your branded college checklist may include a list of dorm essentials, school supplies and a listing of your company’s products or services.

A survival guide would include useful tips for the average college freshman. These items will be given away to students the first two weeks of the fall semester.  Each Back To School college checklist and survival guide will be distributed by Campus Solutions’s college street teams acting on your company’s behalf.

A smattering of venues will be involved to reach this group of students including residence halls, student unions, fraternities and sororities.  For more information on Back To School branded college checklist and survival guides or additional Campus Solutions college offerings, please visit our website at www.campussolutionsinc.com.

Back to school event marketing

Tuesday, June 2nd, 2009

Back to school event marketing offers brands opportunities to engage college students and generate a memorable brand experience with their college audience.  Event marketing reaches your target audience, engages this audience and creates a brand experience with the consumer.

Campus Solutions, Inc. provide our clients with full service OOH media and niche consumer marketing campaigns and is recognized for our diverse range of college and out-of-home media.  Promoting your product or service through event marketing allows your message to get across to your audience effectively.  Campus Solutions can assist your brand’s on-campus branding and event marketing strategies, creating relevant dialogue into the daily lives of college consumers.

For more information on our company’s college and event marketing offerings, please visit our website at www.campussolutionsinc.com.

Back To School college advertising

Wednesday, May 27th, 2009

Media planning is well underway for most media buyers interested in engaging college students through effective college advertising during the Back To School season.  Campus Solutions, Inc. offer traditional and non-traditional media to promote your product or service to college students on campus.  Our company’s expertise provide unparalleled execution and satisfaction to our clients for each program we are assigned.

We encourage brands and agencies to contact Campus Solutions when considering a college marketing strategy to ensure the success of your college initiative.  Strategies to consider this Back To School season include event marketing, campus postering, college newspaper advertising and in dorm promotions.

For more information on college marketing and non-traditional marketing, please visit our website at www.campussolutionsinc.com.

Marketing to college students on campus over the summer

Friday, May 22nd, 2009

When considering a brand’s marketing strategy to reach college students over the summer, brands should not overlook the advantages of promoting on campus.  On average, 35% of college students stay on campus during the summer.  Most states now require students to enroll in at least one summer semester which keeps campuses busy during the summer months.  Brands can take advantage of reaching large groups of students in a relatively clutter-free environment through college event marketing and guerrilla marketing.

With the increased competition among applicants for college acceptance letters, many freshman and transfers students are beginning classes at their new campus in the summer rather than the fall.  Reach these students before the college Back To School season begins by taking advantage of Campus Solutions and our company’s on-campus media network and implementing a memorable brand experience.

For more information on college marketing and non-traditional marketing, please visit our website at www.campussolutionsinc.com.

Graduation day marketing initiatives reaching parents of graduating seniors

Wednesday, May 6th, 2009

Over the next several weeks, the parents of this year’s graduating college seniors will be attending graduation ceremonies in college towns across the country.  Graduation ceremonies are excellent opportunities to reach an audience in a fixed setting upward of three and a half hours.  With so much free time, attendees have little more than the ceremony program to keep them occupied.

Campus Solutions, the country’s advertising and college marketing professionals, connect brands with parents of graduating seniors.  As guests arrive, your brand ambassadors will be strategically placed at the entrances and at popular gathering areas at each venue.  Attendees will receive your marketing material, literature and promotional products before the commencement ceremony.  This is a tremendous opportunity to engage parents of college students, an affluent demographic in a clutter-free environment for an extended period of time.

For more information on this or any other college marketing opportunity, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Spring Break hotel media: Spring Break marketing

Wednesday, March 25th, 2009

With the increased popularity among marketers to establish a presence on Spring Break, many advertisers are considering the benefits of hotel media.  No longer simply product sampling, Spring Break hotel marketing offer brands an outlet to deliver their message to college students while on Spring Break in a relative clutter-free environment.  As students are checking into their hotels, they may be greeted by brand models and directed to the marketers tabling events in the hotel lobbies.  Advertisers may also choose to implement customized branded elevator wraps, key card promotions or in-room promotions.

Campus Solutions, Inc., the college and Gen Y marketing specialists, offer our clients effective hotel advertising in both Panama City Beach and South Beach, Miami.  In this week’s issue of, Media Life Magazine, the article, “Your Client Chilling On Spring Break: How to reach college students staying at resort hotels”, references Campus Solutions’ sampling and hotel media network in Panama City Beach and South Beach.  A second article in MediaBuyerPlanner, “Spring Break Advertising Reaches 32% of College Students”, also published this week, highlights Campus Solutions’ hotel media opportunities and includes a photo of one of our client’s Spring Break promotions on South Beach.

For more information on Spring Break hotel media, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Interactive college marketing strategies for makeup, fragrance and skin care consumer brands to reach college women

Friday, March 20th, 2009

College women are a valuable demographic to so many beauty, makeup, fragrance, skin care and feminine hygiene products.  Campus Solutions, Inc., a pioneer within the college marketing industry, offer brands interactive marketing strategies to connect with their college consumer.  Through our extensive sorority and student group network, brands are offered the opportunity to promote their brand, demonstrate their product or receive feedback from these college women.

Campus Solutions provides opportunities for your brand to segment the college consumer by utilizing our network of sororities and college women student groups.  Our company will coordinate activities on each campus and execute your campaign.  College women active in their college sorority or are affiliated with a student group on campus, may receive your product samples, survey or instruction guide during an upcoming chapter or group meeting.

For more information, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Campus Solutions’ tanning salon media network offers unique branding experience

Thursday, March 12th, 2009

Indoor tanning salons’ popularity as a whole remains high while the industry has established itself as more than just a fading trend.  In a recent article, In many cities, tanning salons beat Starbucks, by Diane Mapes, the article compares the total number of indoor tanning facilities per capita to the number of McDonald’s and Starbucks establishments in many cities.

Campus Solutions, Inc., a non-traditional marketing company specializing in reaching young adults, offers our clients unique branding opportunities to reach tanning salon patrons.  Campus Solutions’ 2,000+ network of indoor tanning salons allows brands to reach primarily young adult consumers whom frequent tanning salons on a regular basis.  Product sampling opportunities are available in the waiting rooms, in the tanning beds, at the registers and within the bathrooms.  Product sampling within the tanning salons’ bathrooms are great opportunities for products within the personal hygiene, feminine hygiene and personal care product industries to allow this important demographic to experience your product.

Other opportunities includes promotional posters and flyers displayed throughout the facility and surveys and sweepstakes displays within the waiting rooms and at the front desk.  For more information on tanning salon media opportunities or other non-traditional media, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

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