Posts Tagged ‘college marketing’

Campus video submissions to encourage positive impact

Monday, August 2nd, 2010

Campus Solutions has developed strategies for marketers to implement student-generated video contests to encourage positive impact on college communities.  This year, advertisers have the opportunity to focus their college marketing strategies around ideas that impact the community by awarding students with grants for submitted ideas.

A strategy involving several college media offerings will generate awareness and video submissions while your company’s college street teams will assist students submit videos and promote the campaign.  Campus Solutions is one of the the country’s fastest growing college marketing and OOH media companies in the country.  For more information on Campus Solutions’s college marketing and out-of-home advertising, please visit our website at www.campussolutionsinc.com.

Reusable grocery bags branded detergent distribution

Friday, June 25th, 2010

A study released this month by Arizona Republic tested 84 reusable grocery bags for contamination and discovered that more than half were contaminated with bacteria that could cause serious illness.  The findings suggests that by unknowingly placing raw meat in reusable bags, consumers may be taking serious health risks if they are not consistently washing the cloth bags with detergent and water.  At Campus Solutions, we see this as an opportunity for marketers to implement a branded detergent distribution within grocery stores and health nutrition stores.

Campus Solutions is the country’s premier college marketing and OOH media company offering brands non-traditional media opportunities to reach niche consumer groups.  Your company may reward shoppers for being eco-friendly and bagging their groceries with reusable grocery bags by providing each customer with your company’s branded detergent.  Through Campus Solutions’ network of national grocery store chains and natural food health stores, your promotional materials may be distributed by your company’s branded green team or distributed by the cashiers at venues within your top markets.

For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Out-Of-Home Advertising- Static Paper

Tuesday, June 22nd, 2010

Static Paper is a cost effective out-of-home advertising medium offering marketers the ability to create buzz and capture the attention of potential consumers.  Static Paper ads offer brand messaging via static clings.  Campaigns are executed via street teams which place the static paper on parked vehicles.  Static Paper marketing strategies are great for targeting high traffic locations including entertainment venues, restaurants and a great addition to a marketer’s college marketing strategy.  Here’s a recently executed Static Paper campaign: watch?v=98U2O7cpcNw

The Campus Solutions Ambient Media selection consists of a wide range of products including Static Paper.  For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Rush Week t-shirt sponsorship opportunities

Wednesday, May 26th, 2010

Campus Solutions is offering brands exposure to reach the Greek community and incoming freshman as classes begin this fall through rush week and recruitment t-shirt sponsorship opportunities.  Campus Solutions has teamed up with fraternities and inter fraternity councils to promote Greek Life on college campuses across the country.  New fraternity and sorority pledges will receive your brand sponsored rush week t-shirt during summer and fall recruitment as they participate in rush week.

This is an excellent brand advertising opportunity for marketers interested in promoting to these influential college students and incoming freshman through a fraternity and sorority marketing campaign.  For more information on college marketing or Greek advertising, please visit our website at www.campussolutionsinc.com.

Hispanic college students command the attention of marketers

Tuesday, March 16th, 2010

The influential Hispanic college student population, which has been under represented, is expected to be more accurately defined upon the 2010 census data.  Hispanic college students are an influential market command the attention of marketers and the census data should make companies not currently engaged in promoting to this demographic, consider implementing media strategies to reach this segment.

Campus Solutions offers brands and agencies opportunities to reach today’s Hispanic college consumer through our extensive suite of college marketing and out-of-home media.  For more information, please visit our website at www.campussolutionsinc.com.

Strategies to email marketing to college students

Sunday, January 31st, 2010

e-mail database

The creative and the design of the ad are equally as important as the database or pool of college students receiving the ad.  Campus Solutions offers our clients with the design, hosting and database to reach your college market.  To reach Lifetime TV’s college female audience, Campus Solutions created a email marketing program to promote Lifetime’s Sorority Wars last fall.

We encourage brand and agencies to contact Campus Solutions to ensure your promotion’s success.  For more information on Campus Solutions’ college marketing or non-traditional media, please visit our website at www.campussolutionsinc.com.

Marketing on college campuses- interactive campaigns

Wednesday, October 14th, 2009

Campus Solutions offers full service marketing on college campuses for brands interested in reaching the college consumer and targeted college consumer segments.  Campus Solutions’ college media generates consumer interaction allowing our clients to connect with their college consumer while allowing the consumer to take away a memorable experience.

Our clients may choose the level of student interaction by tying in on-site video submission, photos with promotional models, sampling, tastings, data collection and sweepstakes entries.  What’s a better way of having college students try out your product than by holding your company’s promotional events on campus allowing students to try out your product or service?

For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website at www.campussolutionsinc.com.

Marketing to college students on campus over the summer

Friday, May 22nd, 2009

When considering a brand’s marketing strategy to reach college students over the summer, brands should not overlook the advantages of promoting on campus.  On average, 35% of college students stay on campus during the summer.  Most states now require students to enroll in at least one summer semester which keeps campuses busy during the summer months.  Brands can take advantage of reaching large groups of students in a relatively clutter-free environment through college event marketing and guerrilla marketing.

With the increased competition among applicants for college acceptance letters, many freshman and transfers students are beginning classes at their new campus in the summer rather than the fall.  Reach these students before the college Back To School season begins by taking advantage of Campus Solutions and our company’s on-campus media network and implementing a memorable brand experience.

For more information on college marketing and non-traditional marketing, please visit our website at www.campussolutionsinc.com.

College marketing efforts leading up to final exams

Thursday, April 16th, 2009

With May quickly approaching, many college students are beginning to focus their attention on final exams.  For a number of consumer brands which have identified the college demographic as an important consumer group for one or more of their brands, this season may offer the best timing to initiate their college marketing efforts.  During the last few weeks of classes, students’ priorities tend to shift focus from social activities to academia.  Groups of students crowd campus lawns, local coffee shops and campus libraries reviewing class notes and reading required class materials.

Campus Solutions offers college media and Out-of-home advertising opportunities for clients interested in reaching college students both on and off campus.  For confectionery and snack brands, the weeks leading up to final exams is ideal timing for product sampling initiatives and fitting messages recognizing students hard work and promoting a break from studying.  Brands may choose to promote a study break contest or offer students a product on-the-go.  Acting as your company’s liaisons, Campus Solutions’ staff extremely familiar with each campus will be acting as your company’s street teams and engaging students.  Other opportunities include campus postering and signage opportunities through our network of local coffee shops frequented by students.

Campus Solutions encourages companies interested college marketing and college media to visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Brands Go Green On Campus: Fraternity and Sorority Branded Recycle Bins

Wednesday, April 1st, 2009

Campus Solutions, Inc., offer effective methods for brands to build a positive brand image and improve a brand’s identity among the collegiate demographic by promoting earth-friendly living on campus.  Brands with consistent green practices have been rewarded by college consumers through their purchase decisions.  Campus Solutions’ Greek college media targets this influential segment, providing them with the tools to live a greener lifestyle.

Go Green On Campus: Fraternity and Sorority Branded Recycle Bins- Campus Solutions and our clients are providing fraternities and sororities with useful tips and techniques enabling students to reduce their carbon footprint.  In an effort to promote recycling among fraternities and sororities, companies may implement a regional or national branded recycling bin campaign distributed to fraternities and sororities on nearly every college or university with an active Greek system.  Our company has established the largest network of fraternities and sororities and for this initiative, your company’s image or logo will be branded on recycling bins will be distributed to Greek houses and used by its members.

Acting as your company’s liaison, our staff will coordinate your company’s efforts on each campus.  By teaming up with the presidents and officers of each fraternity and sorority, we will negotiate your brand’s promotion and distribute these recycling bins and any promotional material to members during an upcoming chapter meeting.

For more information on green college marketing strategies, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

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