Posts Tagged ‘south beach’

Spring Break hotel media: Spring Break marketing

Wednesday, March 25th, 2009

With the increased popularity among marketers to establish a presence on Spring Break, many advertisers are considering the benefits of hotel media.  No longer simply product sampling, Spring Break hotel marketing offer brands an outlet to deliver their message to college students while on Spring Break in a relative clutter-free environment.  As students are checking into their hotels, they may be greeted by brand models and directed to the marketers tabling events in the hotel lobbies.  Advertisers may also choose to implement customized branded elevator wraps, key card promotions or in-room promotions.

Campus Solutions, Inc., the college and Gen Y marketing specialists, offer our clients effective hotel advertising in both Panama City Beach and South Beach, Miami.  In this week’s issue of, Media Life Magazine, the article, “Your Client Chilling On Spring Break: How to reach college students staying at resort hotels”, references Campus Solutions’ sampling and hotel media network in Panama City Beach and South Beach.  A second article in MediaBuyerPlanner, “Spring Break Advertising Reaches 32% of College Students”, also published this week, highlights Campus Solutions’ hotel media opportunities and includes a photo of one of our client’s Spring Break promotions on South Beach.

For more information on Spring Break hotel media, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

South Beach’s popularity as a Spring Break destination for students expected to increase in ‘09

Thursday, March 5th, 2009


South Beach has generated a reputation among college students as an exciting Spring Break destination which combines beach, nightlife, shopping and beautiful people.  With the state of the current U.S. and global economy and the conflicts in Mexico, a higher percentage of college students surveyed say they are choosing to spend this year’s Spring Break in South Beach, Miami.  Students are taking advantage of the reduced airfare to Miami and Ft. Lauderdale and reasonable lodging expenses in South Beach and Miami Beach.  Although the city of Miami does not disclose the number of college students visiting the city during Spring Break, preliminary indications suggest that South Beach’s popularity among Spring Breakers is on the rise.  Campus Solutions is offering brands and agencies a final opportunity to reach the college consumer while on Spring Break during March ‘09.

Campus Solutions, Inc. offers a number of interactive marketing opportunities for companies to reach college students on Spring Break in South Beach.  Last Spring Break, our street teams distributed tens of thousands of product samples to college students on the beaches of South Beach during the day and provided bar media promotions at the most popular nightclubs in South Beach.  This year’s Spring Break, Campus Solutions will be teaming up with brands to provide free Internet to students, allowing students to get out of the sun, check their flights, their funds and their email.

For more information on Spring Break marketing or other college marketing opportunities, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Cuban-American college student marketing

Thursday, January 8th, 2009

Celia Cruz.  Orlando “El Duque” Hernandez.  Café Cubano.  Each are a part of the fabric of Cuban culture.  Campus Solutions, Inc., the country’s premier college marketing company, is offering brands the opportunity to sponsor a catered Cuban buffet and Cuban-influenced college marketing tour targeting 2-year and 4-year South Florida campuses during Cuban Cultural Week.

The tour will begin at the University of Miami on March 9th, 2009 and will reach five Florida campuses from three major DMAs: Miami, Orlando and Tampa.  This is an excellent opportunity to increase brand awareness among the Cuban-American and Hispanic college student demographic.  Following your company’s college tour, you may choose to reach students off campus during Spring Break throughout the month of March at Panama City Beach and South Beach.  Campus Solutions, Inc. and our network of partners provide the most efficient methods to reach students both on and off campus.

For more information on this or any other college marketing spring break opportunities, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan.

Beach promotions- Spring Break South Beach

Monday, June 16th, 2008

Over the past several years, South Beach has positioned itself as the trendy spring break destination among college students. For thousands of students from across the country, it is an opportunity to spend a week-long vacation with best friends and absorb everything this great city has to offer. South Beach’s appeal has as much to do with its beautiful beaches and incredible night life as the city’s well-deserved reputation for fashion and its international influences. In South Beach, nothing happens before 10 am, perfect for the lazy days of spring break! Spring Break South Beach posses all the elements that are essential to secure it as a top destination for students as they embark on their spring vacation and Campus Solutions, Inc. provides a number of opportunities for our clients to reach these students throughout spring break.

Companies interested in reaching students off campus have realized the impact of having a presence on South Beach during America’s most popular spring break weeks. Some of the companies include MTV, BET, Wise Snacks, Neutrogena, Victoria Secret and several popular sports beverage companies. Although South Beach may not receive the same numbers of students as Panama City Beach and South Padre Island, it allows a company to target fashion-oriented 18-24 year old students from across the country who influence trends on each of their campuses.

The image below represents a recent promotion we completed for our client Wise Foods during Spring Break ‘08 on South Beach:

Campus Solutions, Inc., a leader in the college marketing industry, delivers the most memorable spring break initiatives and on-campus events for our Fortune 500 clients.  Campus Solutions, Inc. provides 24/7 advertising exposure on South Beach, Panama City Beach and South Padre Island through beach marketing initiatives during the day and bar promotions at night. Please feel free to visit our website at www.campussolutionsinc.com or contact Bryan Carbone directly at bryan.

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