college athletic promotions

Market View: College Football Season Has Already Kicked Off For Networks And Advertisers

Wednesday, May 16th, 2012

(Forbes.com 5/9/2012) The 2012 college football season doesn’t officially begin for several months, but CBS Sports has already begun selling advertising spots for next season’s SEC football games. The network is reportedly well ahead of competitors ESPN and Fox, which are in discussions with existing partners but have yet to test the open market.

But what is perhaps most striking is that CBS is reportedly using the Super Bowl as leverage in negotiations with prospective SEC advertisers. In February, I predicted that Super Bowl ad rates will double within the next decade, partly because the networks will need to cover the increased rights fees for carrying NFL games. CBS has the rights to the 2013 Super Bowl, and leveraging those rights into attracting more sponsors to SEC games is a great way to wring even more value out of the most popular televised event of the year.
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March Madness Fan Zone

Thursday, March 15th, 2012

March Madness, the NCAA Men’s Division Basketball Championship, is hot right now.  College students are looking for a larger place then their dorm to gather around and watch it together. A Fan Zone is the perfect place for students to watch and companies to host, advertise, and provide snacks for these students.

The Fan Zone can be placed in a common area, such as the student union, with several places to sit. This designated area can be the host to the rest of the March Madness games, providing students with an awesome place to hang with friends and enjoy the madness that is March Madness.

Campus Solutions understands the frenzy and wants to work with you to create Fan Zones on college campuses across the United States.

 

For more information visit our website, www.campussolutionsinc.com

Who is in your final four?

 

 

Harness The Power of March Madness

Tuesday, March 6th, 2012

There is something to be said when millions of Americans tune in to watch a college basketball game. Either watching it live on the bleachers or at home with friends surrounding a 52-inch TV or by hitting up the local bars or restaurants. Basketball has a strong affect on people, and there is more then one explanation why. Some watch it for entertainment, while others get a rush from the competitive nature of the Sport. Some view it as a way for the community to come together and interact with other members of the community, becoming a point of interest that unites people.

Campus Solutions understand the frenzy of March Madness and wants to work with you, to find ways to tap into this phenomenon. Last year, networks such as CBS, TNT, TBS, and TruTV broadcasted the games. CBS alone drew in 9.6 million viewers. Campus Solutions wants to focus our attention on the masses of people that actually attend the games. By Setting up street teams, table events, and bar parties we are able to make contact with actual game goers. Reaching out to a large number of potential customers.

 

Here is a list of the top 25 college teams to look out for:

Kentucky                               Wichita State                       Indiana

Syracuse                                Florida State                        Wisconsin

Kansas                                    San Diego State                  Georgetown

North Carolina                   Creighton                              Murray State

Missouri                                UNLV                                       Baylor

Duke                                         Temple                                   Michigan

Ohio State                              Florida                                   Iowa State

Michigan State                    Notre Dame

Marquette                             Gonzaga

 

For more information on Campus Solutions’ college marketing and out-of-home media, please visit our website atwww.campussolutionsinc.com.

GET REC’d: Campus recreation event- college advertising and sponsorship opportunity

Monday, December 1st, 2008

Campus Solutions, Inc. and our University of Nebraska-Lincoln college partner is providing companies with a phenomenal marketing platform to reach college students during a two-day interactive college promotion.  On January 22nd and January 23rd, GET REC’d 2009 will allow brands to directly interact with 20,000+ Nebraska students and campus supporters.  This is a tremendous opportunity for brands interested in implementing an interactive marketing campaign geared toward college students.

Multiple levels of participation are available including exclusive sponsorships, full page advertisements in GET REC’d the Magazine, booths, staff, flyers, posters and other mediums.

For more information on GET REC’d or additional college marketing and college athletic center opportunities, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan@campussolutionsinc.com.

Fraternity and sorority branded volleyball

Friday, November 21st, 2008

The sport of outdoor volleyball has seen it’s popularity in the United States soar in recent years.  On college campuses, it is common to see teams of college men, women and coeds participating in a game of volleyball being played at one of the active fraternity houses or throughout campus.  Volleyball is the country’s 2nd most popular participation sport behind soccer.  At a college or university, groups of college students will attend a volleyball match to support their friends, fraternity brothers or sisters.

Campus Solutions, Inc. specializes in college marketing and provides our clients with opportunities to reach the college student demographic.  For brands and agencies interested in targeting athletic-minded students and the Greek community, Campus Solutions provides fraternity and sorority branded volleyball opportunities as well as several other college athletic promotions.  For a branded college volleyball initiative, we will utilize our established network of fraternities & sororities, which is the most extensive in the industry and provide each house with a branded volleyball net and your company’s branded volleyballs.  We encourage companies to contact us to implement a campaign specific to their brand.

For information on fraternity and sorority promotions, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan@campussolutionsinc.com.

Campus Rec Center- College Sampling Opportunity

Tuesday, November 11th, 2008


The campus recreation center is a high-traffic location where college students come to work out and participate in an athletic activity.  If a brand is geared towards reaching athletic-minded young adults, the rec center is an excellent venue to promote your brand and provide students with your product sample.  Campus Solutions, Inc. provides our clients with unique sampling opportunities to reach physically fit students and college athletes by networking with our college rec centers and intramural sports on major college campuses across the country.

Some of the more popular activities at the campus rec center include:

  • Exercise equipment
  • Free weights
  • Track
  • Basketball courts
  • Racquetball
  • Volleyball

Campus Solutions, Inc., a marketing company specializing in college advertising and youth marketing promotions, provides our Fortune 500 clients customized college media strategies specific to their brand.  For information, please visit our website at www.campussolutionsinc.com or feel free to reach Bryan Carbone at bryan@campussolutionsinc.com.

College Recreation Centers- Product Promotion

Tuesday, August 19th, 2008

For products geared toward college athletes, Campus Solutions, Inc. is providing our clients with a precisely-targeted delivery network in order to reach active young men and women through campus event marketing through the college recreation centers.

If the target audience is athletic college students, one obvious category would be to reach college men and women who participate in school sports and work out at the college recreation center.  Most athletes tote along their gym outfits and a beverage to stay hydrated for their grueling workouts.  We can capitalize on this trend by providing a product that they can rely on and sample at the time they need it most.

Campus Solutions is recognized for providing our clients with opportunities to target specific niches within the college student demographic.  For more information, please visit Campus Solutions’s website or feel free to reach Bryan Carbone directly at Bryan@campussolutionsinc.com.

Go Green On Campus- Recycling Program

Tuesday, August 12th, 2008

Campus Solutions, Inc. is proud to announce that during the 2008-2009 school year, we are providing a number of unique methods for brands to go green on campus.  Our clients have the opportunity to promote environmental-responsibility among college students while increasing a brand’s exposure amongst this demographic.  With the support of our university and college partners, brands will be “going green” through comprehensive, earth-friendly programs designed to encourage active student support and personal responsibility.

Go Green On Campus- Recycling Program: A campus-wide recycling program will be established on campuses throughout the country.  Recycling bins will be placed on floors in residence halls and throughout campus, making recycling convenient and recycle those materials which would have otherwise been wasted.  Large recycling bins will be branded with your company’s logo and your company’s “go green” message.  During each semester, a comprehensive analysis representing the amount of resources recycled will be posted throughout campus.  To generate additional exposure, an art contest will be held on-campus, where students will compete for the winning art project compiled of only recycled material.

Campus Solutions, Inc. is a pioneer in the college marketing industry.  For more information or to learn how Campus Solutions can help your brand implement a go green college campaign, please visit Campus Solutions’s website or feel free to reach Bryan Carbone directly at Bryan@campussolutionsinc.com.

College Athletic Promotions: Sampling

Wednesday, July 30th, 2008

Many small and large companies are firm believers in sampling to their ideal demographic.  And customers agree there is less buyer’s resistance once they’ve tried a product initially before buying.  As a way to reach college athletes, Campus Solutions is providing companies with the opportunity to reach physically fit college men and women by providing on-campus sampling events through the student recreation centers and the intramural fields.

The College Athlete: Student Recreation Centers

Through our network of faculty, your product will be sampled to each male and female student as they enter the sports complex – as they prepare for their grueling workouts.  Campus Solutions can capitalize on this stream of students by providing a product that they can rely on and sample at a time they need it most.

The College Athlete: Intramural Fields

Intramural sports fields attract athletic-minded students who participate in school sports, offering an ideal environment to sample products geared towards athletes.  Reaching students through the IM leagues allows you to reach a highly-concentrated group of student athletes.  The goal here is to capture a broad group of athletes and provide them with your product after their practice or game.

Campus Solutions is recognized for creating effective college advertising opportunities that target specific niches within the college student demographic.  For more information, please visit Campus Solutions’s website at www.campussolutionsinc.com or feel free to reach Bryan Carbone directly at Bryan@campussolutionsinc.com.

College Athletic Promotions: Game Day

Friday, July 18th, 2008

Nothing unites a community like a college home football game.  Game day is a tradition on so many of the nation’s major college campuses that allow students, alumni and loyal fans from across the state to join together to support their team.  Campus Solutions, Inc. provide a number of game day marketing opportunities for our clients interested in promoting at major college rivalries, homecoming games and at the nation’s leaders in home game attendance.

During the 2008 college football season, your brand’s mobile college tour will saturate the nation’s most anticipated game day match ups.  These sports marketing initiatives include sponsorship opportunities, street teams and product sampling.  Your brand’s campaign may focus on targeting homecoming games, campuses or conferences (SEC, Big 10, etc.).  Campus Solutions specializes in college event marketing initiatives targeting the collegiate demographic.  For more information, please visit Campus Solutions’s website at www.campussolutionsinc.com or feel free to reach Bryan Carbone directly at Bryan@campussolutionsinc.com.